Project Goal — As a tribute to the work of John Heartfield (a German visual artist famous for his photomontage work during the First World War), our MA batch curated an exhibition to revisit Heartfield’s influential artwork. His work is relevant at present times because it provides a good contrast to the ongoing war between Russia and Ukraine. Inspired by his work, the batch extended the support by developing posters and memes to support Ukraine.
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My Role — I worked as the head of the Branding and Marketing Team where I took care of setting the exhibition theme, creating & implementing marketing strategy and managing communications for the event. I reviewed the work of the content writers and the designs of my subordinates. This document designed by me provides a gist of all the work produced by our team and some of the important design decisions I made for our brand.
Pictures from the Exhibition
